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What Makes OKR Powerful for startups?

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How do you design effective Objectives?

  1. Is it meaningful? Is the Objective a top priority? Does it articulate a clear direction?

  2. Is it audacious? Is the outcome taken for granted or does it take what you do every day to the next level? Does it represent a significant change from where we are today?

  3. Is it inspiring? Is the Objective easy to remember? Does it empower your teams?